Ulises SiriczmanPerfil verificado

Senior Product Designer · La Plata, Argentina

Resumen

Senior Product Designer with +6 YoE. My focus is on increasing growth and implementing efficient processes in Ecommerce and EdTech with the use of AI.

Experiencia

Senior Product Designer

Jiffy.com2025 – hoy

  • Led the design of a cross-platform notification system (web & mobile) to keep users informed about shipment status and last-mile delivery, improving transparency and reducing support inquiries. Led the redesign of Cart and Checkout, optimizing the purchase funnel across multiple business lines, increasing conversion from 18% to 20% (+2 pp / 11% relative) and generating an additional $4M in revenue.

Product Designer

Robin2024 – 2025

  • Designed a mobile-first fan engagement product for Fanaply.com. Developed a working AR-scanner webapp using AI tools.

Product Designer - Mobile Apps

Crehana2021 – 2024

  • Conducted user interviews and usability testing for the mobile apps. Worked on the company-wide design system “Compass”.

Product Designer

Optic Power2020 – 2021

  • I was the UI designer in several projects. Most of my work was on MVPs for different industries like gaming, education and healthcare.

UX/UI Designer

NaNLABS2018 – 2020

  • Collaborated in projects alongside clients and engineers. Did remote usability testing, meeting facilitation, and crafted a design system.

Educación

Visual Communication Design · University of La Plata

2016

Herramientas

AmplitudeClaude CodeCodexCursorFigmaFramerMixpanelSanitySupabaseUserlytics

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